Flat panel display manufacturer Olevia (Syntax-Brillian) supplied five 47-inch LCD panels. Strategically placed around the concourse on stands from Peerless Mounts of Melrose Park, IL, the LCD displays presented event schedules, details on musical acts and other attractions, transportation information, including routes and bus pickup times, and other information.
HOTMETAL Creative , a Kansas City, MO, creative design agency specializing in electronic, print and interactive media, designed much of the content in keeping with the American Royal Barbecue’s theme of “Show Them.” Using a mix of Wild West fonts, fresh-off-the-trail earthy brown tones and other western design elements, HOTMETAL Creative advanced the Old West look and feel through the modern medium of digital signage.
Keywest Technology provided five interactive digital signage software to schedule, control and playback content for the event. The company took a leadership role, identifying and organizing companies to contribute the technology needed, installing panels, projectors and screens, putting in place and maintaining the temporary IT network used to tie the LCD screens and projectors into an integrated system, and updating content played back on the network as schedules changed.
When the American Royal -a non-profit volunteer organization with an extremely limited budget- decided it needed a way to communicate a schedule of events that literally needed to be updated every 15 minutes, it struggled for a practical solution, said Pat Meads, a volunteer with the organization.
When it found Keywest Technology, the American Royal could not have asked for a more responsive, enthusiastic volunteer to take on the responsibility for building a digital signage network, she said.