Digital Signage

MediaXtreme Gets Specialized for New Markets

Flexibility, choice drive Keywest Technology's new MediaXtreme direction

The Lenexa, KS, -based company has split the MediaXtreme media server into two separate product lines intended to give digital signage network managers and broadcasters the flexibility they require for their distinct endeavors.

LENEXA, KS (Feb. 19) --On the heels of Keywest Technology's historic reorganization of its MediaXtreme products into two distinct lines -namely, MediaXtreme Signage and MediaXtreme Broadcast- the company has announced the reason for the move is to deliver unprecedented flexibility to two separate, distinct types of users.

"Keywest Technology's new MediaXtreme Signage lineup is all about flexibility," said company president Nick Nichols. "It delivers a wide variety of products and services geared toward giving customers the flexibility to select the components, software and service options they need to meet their specific needs."

Specifically, that flexibility means MediaXtreme Signage customers have the ability to choose:

--Software-only digital signage solutions
--Software enhancements specifically designed for digital signage application
--Turnkey digital signage systems
--Server control options
--Support variations to meet a range of requirements

MediaXtreme Signage gives customers a la carte selection of the hardware, software and support options they need to meet their specific requirements.

MediaXtreme Broadcast is the other newly announced MediaXtreme line. As a totally turnkey automated playout server for the CATV, IPTV, and PEG markets, MediaXtreme Broadcast offers all of the functionality and features needed to program, playout and manage audio, video, graphics, text and logos in support of channel playback. MediaXtreme Broadcast support options are tailored to the needs of the broadcast market.

MediaXtreme Broadcast offers flexibility in I/O configurations to meet specific user requirements and works with a wide variety of add-ons to meet the need of local-origination channel control.

About Keywest Technology
Keywest Technology is a leading manufacturer of software, turnkey systems, and custom products that are solutions for interactive digital signs, digital signage and related narrowcast video markets.  Based in Lenexa, Kan., the company is dedicated to delivering content technically as easy as a day at the beach. www.keywesttechnology.com

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