PRESS RELEASE

MediaZone Pro version 2.0.15 adds 25 important, new features and enhancements to the digital signage software.

LENEXA, Kan. (Jan. 25) – Keywest Technology has announced the release of MediaZone Pro version 2.0.15, the company's first significant update to its new digital signage software application since its initial release in the fourth quarter of 2011.

The latest version of the software offers a long list of enhancements, including an Instant Commands wizard to send commands to an individual player or a group of players; a Retrieve Playlist function that allows a user to collect a playlist or schedule of playlists from a player; support for import or export of a playlist or schedule of playlists from an external USB drive; and a redesigned Add Web Page cropping tool.

"This softwar e release offers customers more than 25 enhancements they've requested since our introduction of MediaZone Pro late last year," said Keywest Technology president Nick Nichols. "We are delivering on our promise to customers to give them greater control, flexibility and convenience with this release."

For example, the new Instant Commands wizard, which has been added to the Share menu, adds a greater level of flexibility by letting users communicate with a single player or group of players. Commands can include scripts to execute a range of functions, including controlling and triggering external events.

Another example is the Retrieve Playlists wizard that allows a user to retrieve a playlist or schedule of playlists from a player. This lets users update a desired playlist even if the media to be used is not stored or shared on their computers.

The new support for Import and Export from an external USB memory stick launches a wizard for retrieving or sending a playlist or playlists from the external memory device. This feature has a variety of uses including sneakernet, which provides a secure, simple approach to digital sign playlist management. It also can serve as a backup system incase the network were to go down.

Keywest Technology also has redesigned the Add Web Page cropping tool, which launches a full-screen Web browser with a blue window for setting and cropping dimensions.

The complete list of all of the MediaZone Pro enhancements available with this software release is available on the Keywest Technology website.

About the author:
David Little is a charter member of the Digital Screenmedia Association with 20 years of experience helping professionals use technology to effectively communicate their unique marketing messages. For many more helpful digital signage tips, examples and solutions, keep in touch with Keywest Technology:
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A crucial part of the new Polar Bear Passage exhibit at the Kansas City Zoo is educating visitors about the habitat and lives of polar bears in the wild with the assistance of digital signage hardware and software from Keywest Technology.

LENEXA, Kan. (Nov. 17) – Keywest Technology today announced that the Kansas City (MO) Zoo is using its digital signage hardware and software technology to engage and educate visitors to a new attraction designed to bring the public face-to-face with a diving, swimming polar bear.

The centerpiece of the Polar Bear Passage exhibit is a new viewing building and public plaza. There, visitors can view a polar bear above and underwater thanks to a clear glass wall separating them from the bear and pool. The exhibit area also gives visitors the chance to learn more about the lives of the big white bears on five digital signs positioned throughout the exhibit space.

The Kansas City Zoo is employing Keywest Technology MediaZone digital signage hardware and software to playback a mix of video, animation, graphics and text designed to build visitor interest in polar bears and enhance their knowledge.

“The Polar Bear Passage is a great example of how digital signage can complement and enhance the larger mission of any public venue,” said Keywest Technology president Nick Nichols. “With Keywest Technology-driven digital signage, the Zoo can communicate far more information about polar bears in a way that surpasses what could be done with traditional printed signs.”

The Keywest Technology MediaZone provides those responsible for scheduling and managing playback of digital signage content all of the tools they need. MediaZone software takes advantage of the familiar Windows 7 interface motif to make it simple to build content pages with a combination of media elements, including video, text, graphics and animation, schedule their playback, modify playlists with updates as needed and interrupt regularly scheduled events with timely messages. MediaZone software can run on an existing PC or as part of a turnkey hardware/software system available in different configurations from Keywest Technology. Multiple MediaZone players also can be centrally monitored and managed using Keywest Technology’s InfoZone enterprise-level digital signage software.

At the Polar Bear Passage exhibit, the Keywest Technology MediaZone presents visitors with a powerful educational experience while they enjoy a remarkable view of a live polar bear. “We are proud to have played a part in bringing this unique experience to Zoo patrons,” said Nichols.

About Keywest Technology

Keywest Technology develops and markets a wide variety of digital signage products including kiosks, software and content development services designed to produce exceptional results. The company is also a pioneer in interactive digital signage, which couples the appeal of dynamic signage with the interactivity associated with interactive kiosks. www.KeywestTechnology.com.

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The new MediaZone Pro digital signage software and hardware system offers content management and scheduling functionality supporting an efficient workflow from a Windows 7 motif interface.

LENEXA, Kan. (Nov. 02)—Keywest Technology today announced MediaZone Pro, its new professional digital signage content management and scheduling application, has passed Windows 7 testing and is authorized to use the “Compatible with Windows 7” logo.

MediaZone Pro, which runs on Windows 7 based personal computers, offers individuals, businesses, institutions or any other organization needing to communicate with digital signage a professional tool to build digital signage content screens with a simple drag-and drop-interface, organize media, create playlists, change them on the fly and manage playback schedules for multiple players from a Windows 7 ribbon control motif interface.

“MediaZone Pro represents a major advance in digital signage management,” said Keywest Technology president Nick Nichols. “It embodies lessons learned over 10 years of delivering digital signage systems to the thousands of customers worldwide. We have listened closely to our customers and integrated those lessons learned into the design of this powerful new digital signage tool so that we can offer a rich digital signage content scheduling and management environment with a streamlined workflow.”

“By working with Microsoft, we feel confident MediaZone Pro will provide users with enhanced functionality and significant value,” he added.

Keywest Technology has worked with Microsoft to ensure that MediaZone Pro is fully compatible with the Windows 7 operating system. After passing Microsoft’s extensive Windows 7 testing, MediaZone Pro was awarded the “Compatible with Windows 7” logo.

Keywest Technology recently began shipping MediaZone Pro, and the digital signage application is already in use in several high profile applications around the world.

About Keywest Technology
Keywest Technology is a leading designer of digital signage hardware and software offering solutions from simple single sign playback to large multi-sign networks. Based in Lenexa, Kan., the company is dedicated to making digital signage technically as easy as a day at the beach.

For more information, visit www.mediazonepro.com.

All product and company names herein may be trademarks of their respective owners.

PRESS RELEASE                 PRESS RELEASE                 PRESS RELEASE

FOR IMMEDIATE RELEASE: Sept. 15, 2011

Robert Cartagine joins the digital signage company with an impressive industry track record and a thorough understanding of the market.

LENEXA, Kan. (Sept. 15) -Keywest Technology has appointed digital signage industry veteran Robert Cartagine as its new Vice President of Business Development. In his new role, Cartagine is charged with developing strategic partnerships nationwide as well as maintaining relationships with existing Keywest Technology resellers. His reseller territory runs east of the Mississippi River, and from Florida to Maine.

"We are pleased to have Robert join Keywest Technology in this executive position," said Nick Nichols, company president. "Robert has extensive industry experience and a proven track record of working with C-Level titles in strategic implementation of digital signage networks."

Cartagine joins the company with extensive experience in the digital signage industry. In 2003, Cartagine co-founded Airplay America and as the company's Chief Operating Officer. He selected, established and managed many of the key business partnerships that assisted Airplay in the launch of a major digital place-based media network in North America.

Most recently, Cartagine consulted with X2O Media, Inc. to develop its Software-as-a-Service solution practice for large end-users and strategic partners in the United States.

"I look forward to helping to extend the leadership position of Keywest Technology in the digital signage market," said Cartagine. "With my experience in the digital signage industry and knowledge of business, I believe I will be able to contribute to the company's growth as it expands its business operations worldwide."

PRESS RELEASE                 PRESS RELEASE                 PRESS RELEASE              

FOR RELEASE            SEPTEMBER 8, 2011

The new MediaZone Pro digital signage software and hardware system offers management and scheduling functionality supporting an efficient workflow from a Windows 7 motif interface.

LENEXA, KS (September 8) –Keywest Technology is now shipping MediaZone Pro, an all-new digital signage software and hardware system with simplified management tools necessary for today’s digital signage applications, which combines sophisticated media integration with simple to use editor tools and professional content services for eye-grabbing results.

For do-it-yourself content designers and managers, MediaZone Pro makes it easy to build digital signage content screens with a simple drag-and drop-interface, as well as organize media, create playlists, change them on the fly and manage playback schedules for multiple players from a Windows 7 ribbon control motif interface.

“MediaZone Pro also represents a major advance in digital signage content management,” said Keywest Technology president Nick Nichols. “It embodies lessons learned over 10 years of delivering digital signage systems to thousands of customers worldwide. We have listened closely to our customers and integrate those lessons learned into the design of this powerful new digital signage tool so that we can offer a rich digital signage experience regardless of the skill level. Customers may use our professional content development services and combine this with a self-managed environment to streamline workflow with MediaZone Pro.”

“The first thing people will notice is the MediaZone Pro’s new GUI, which delivers fast performance and an efficient workflow,” said Nichols.

The new graphical user interface (GUI) is divided into five separate workspaces: the Ribbon, where commonly used functions are accessed; the Media Browser with media thumbnails; the Zone Manager where various media files can be assigned and viewed for individual zones; the Template Manager where templates are modified as needed and zones are populated with media; and the Attributes Window for professional content management.

MediaZone Pro supports a variety of different, popular media types, including MPEG, QuickTime or Windows Media movies, Flash animations, graphic content, HTML, as well as RSS data feeds and crawls.

To schedule and manage media playback on individual MediaZone Pro players, the system schedules and transfers files via FTPS file over a standard network connection without using a server. For larger scale deployments where multiple media players are required, MediaZone Pro can operate as a client to Keywest Technology’s InfoZone Pro server. In this configuration, the pair offers sophisticated push-pull network control of individual players or player groups, remote monitoring via a browser, and batch updates of selected players or player groups.

MediaZone Pro is bundled with Keywest Technology’s ultra-thin media player that comes with a three-year hardware warranty. MediaZone Pro software may also be purchased separately. Keywest Technology’s professional content services and MediaZone Pro are available immediately.

About Keywest Technology
Keywest Technology is a leading designer of digital signage content, kiosks and software, offering solutions from simple single sign playback to large multi-sign networks. Based in Lenexa, Kan., the company is dedicated to making digital signage technically as easy as a day at the beach.

For more information, visit www.MediaZonePro.com.

PRESS RELEASE                 PRESS RELEASE                 PRESS RELEASE

The new InfoZone Pro provides network administrators and other IT professionals charged with maintaining optimal performance of an enterprise-wide digital signage network with the content distribution, monitoring, management and emergency messaging functionality needed to assure success.

ORLANDO (June 15) –Keywest Technology is introducing InfoZone Pro, a comprehensive digital signage network control system offering network management from a Web browser or application user interface, at infoComm11, Orlando (booth 4448).

InfoZone Pro provides all of the monitoring, management and control functionality required to distribute content to player nodes on a large digital signage network, observe playback from individual players, be alerted to network anomalies and failing players, take control and distribute alert and warning messages in emergency situations, such as fire and weather events, turn individual or groups of monitors on and off, control monitor volume, and more all from a centralized network operations center.

“IT managers looking for a robust, fully featured solution to manage their digital signage network will find InfoZone Pro to be the right solution to meet their enterprise-wide digital signage management needs,” said Nick Nichols, president of Keywest Technology. “InfoZone Pro provides all of the centralized controls necessary to manage a large network of digital signage players while offering the flexibility to delegate local control over areas of on-screen real estate as needed.”

InfoZone Pro, which is fully compatible with Keywest Technology’s MediaZone Pro digital signage player system, delivers user-definable control of groups of players as well as individual players, giving network administrators the flexibility to distribute separate playlists to a player or players on their digital signage network. InfoZone Pro supports both push and pull content distribution methodologies. Player AutoSense, which automatically detects the presence of the new device, makes adding a new player to the network simple.

With InfoZone Pro’s Dashboard remote monitoring and management function, network administrators can view thumbnail snapshots of playback from every player on the network. Additionally, SNMP reporting is fully supported to alert network administrators via email or text message of players operating out of tolerance or of complete malfunction.

For IT professionals charged with maintaining an advertising-based digital signage network, InfoZone Pro generates daily verification logs to provide corporate management and network advertisers with proof of play.

InfoZone Pro is compliant with the U.S. government’s new Integrated Public Alert and Warning System and offers built-in EAS support to push emergency event messages and crawls to specific players with scheduling override.

InfoZone Pro is available immediately.

About Keywest Technology
Keywest Technology is a leading designer of digital signage content, kiosks and software offering solutions from simple single sign playback to large multi-sign networks. Based in Lenexa, Kan., the company is dedicated to making digital signage technically as easy as a day at the beach.

For more information, please contact us.

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PRESS RELEASE                 PRESS RELEASE                 PRESS RELEASE

The new MediaZone Pro digital signage software and hardware system offers content creation, management and scheduling functionality supporting an efficient workflow from a Windows 7 motif interface.

ORLANDO (June 15) –Keywest Technology is unveiling MediaZone Pro, a complete digital signage software and hardware system providing all of the creative and management tools necessary for professional digital signage applications, at infoComm11, Orlando (booth 4448).

MediaZone Pro makes it easy to build digital signage content screens with a simple drag-and drop-interface, as well as organize media, create playlists, change them on the fly and manage playback schedules for multiple players from a Windows 7 ribbon control motif interface.

“MediaZone Pro represents a major advance in digital signage creation and management,” said Keywest Technology president Nick Nichols. “It embodies lessons learned over 10 years of delivering digital signage systems to the thousands of customers worldwide. We have listened closely to our customers and integrate those lessons learned into the design of this powerful new digital signage tool so that we can offer a rich digital signage content development and management environment as well as a streamlined workflow with MediaZone Pro.”

Major advances include: replacement of Keywest Technology’s separate legacy MediaCreator character generation software with a built-in text editor; a redesigned scheduling workflow; player grouping functionality, which allows schedules to be associated with a group of players; five independently controllable media zones for content element display in addition to a separate background layer; and automatic checks by players for updated content.

“The first thing people will notice is the MediaZone Pro’s new GUI, which delivers fast performance and an efficient workflow,” said Nichols.

The new graphical user interface (GUI) is divided into five separate workspaces: the Ribbon, where commonly used functions are accessed; the Media Browser with media thumbnails; the Zone Manager where various media files can be assigned and viewed for individual zones; the Template Manager where templates are modified as needed and zones are populated with media; and the Attributes Window for professional content management.

MediaZone Pro supports a variety of different, popular media types, including MPEG, QuickTime or Windows Media movies, Flash animations, graphic content, HTML, as well as RSS data feeds and crawls.

To schedule and manage media playback on individual MediaZone Pro players, the system schedules and transfers files via FTP file over a standard network connection without using a server. For larger scale deployments where dozens or more media players are required, MediaZone Pro can operate as a client to Keywest Technology’s InfoZone Pro server. In this configuration, the pair offers sophisticated push-pull network control of individual players or player groups, remote monitoring via a browser, and batch updates of selected players or player groups.

MediaZone Pro is bundled with Keywest Technology’s ultra-thin media player that comes with a three-year hardware warranty. MediaZone Pro software may be purchased separately. MediaZone Pro will be available in the third quarter of 2011.

About Keywest Technology
Keywest Technology is a leading designer of digital signage content, kiosks and software, offering solutions from simple single sign playback to large multi-sign networks. Based in Lenexa, Kan., the company is dedicated to making digital signage technically as easy as a day at the beach.

For more information, please contact us.

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PRESS RELEASE                 PRESS RELEASE                 PRESS RELEASE

The DIGISTAR Display Series is available in three different standard versions as well as in custom sizes to meet the unique requirements of different users.

ORLANDO (June 15) –Keywest Technology is introducing at infoComm11, June 15-17, in Orlando (booth 4448) the DIGISTAR Displays Series of finely crafted fully integrated digital signage cabinets.

DIGISTAR Displays Series cabinets combine expert craftsmanship and advanced digital signage display and playback technology into an attractive freestanding informational kiosk, wall-mount or wireless end cap that is equally at home in the finest hotel lobby or highest scale retail store.

“The new DIGISTAR Display Series brings together our award-winning digital signage solutions, digital display screens, interactivity when needed, and aesthetically pleasing cabinetry to provide free-standing signage combining the best of digital and traditional signage,” said Nick Nichols, Keywest Technology president.

Available in two versions, the economy priced Express Series and the DIGISTAR Pro Series, the new display series offers products for multiple directory applications, including interactive and static mapping, standalone kiosks, wall-mount directories and small-portable battery-powered wireless units that can be used for temporary retail promotions as end-caps or on counters and desks.

DIGISTAR Display Series cabinets are available in two standard sizes: 84”(H) by 30”(W) by 22”(D) at the base and 7”(D) for the kiosk; and 78”(H) by 28”(W) by 22”(D) at the base and 7”(D) for the kiosk. Custom sizes also are available.

The DIGISTAR Displays Series is the result of a joint venture between Star Signs, LLC of Lawrence, Kan., and Keywest Technology, Inc. of Lenexa, Kan. All DIGISTAR Displays Series cabinets are made of extruded aluminum and can be completely customized to fit in any environment. The DIGISTAR Displays Series is available in any color with any type of paint. Custom wraps are available as is static signage with LED backlit lettering.

The digital signage piece of the cabinet can be powered by Keywest Technology software, including Breeze, MediaZone Pro and I3 interactive software.

The DIGISTAR Displays Series, scheduled to ship in the third quarter of 2011, will be available from Keywest Technology resellers and Enterprise Partners.

About Keywest Technology
Keywest Technology develops and markets a wide variety of digital signage products including kiosks, software and content development services designed to produce exceptional results. The company is also a pioneer in interactive digital signage, which couples the appeal of dynamic signage with the interactivity associated with interactive kiosks. www.KeywestTechnology.com.

For more information, please contact us.

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PRESS RELEASE                 PRESS RELEASE                 PRESS RELEASE

The move gives Keywest Technology resellers and Enterprise Partners a way to participate in the anticipated success of its new Breeze Digital Signage SaaS solution.

ORLANDO (June 15) –Keywest Technology announced today at infoComm11 in Orlando (booth 4448) that it will make its new Breeze Digital Signage player available through its channel of resellers and Enterprise Partners.

Breeze Digital Signage is Keywest Technology’s new cloud-based software as a service (SaaS) digital signage solution. The Breeze Digital Signage player is a purpose-built digital signage player optimized to support playback of Breeze-created content.

“We are pleased to offer our resellers and Enterprise Partners a way to participate in what we anticipate will be explosive growth for our new Breeze Digital Signage solution,” said Nick Nichols, president of Keywest Technology. “Our business model for Breeze, which lets digital signage users scale their costs for our Breeze SaaS-based content creation and scheduling software from free to only what’s needed to support their bandwidth and storage needs, we believe, will be a hit with customers from the outset. This in turn should create a favorable environment for resellers to offer our dedicate Breeze player.”

The Breeze Digital Signage player is a thin, VESA wall-mount dedicated computer optimized for Breeze content playback. The Linux-based unit offers users the reliability and security required for digital signage applications. An optional TV tuner is also available for the dedicated player.

Both Keywest Technology’s Breeze Digital Signage SaaS solution and the dedicated Breeze player will be available latter part of the third quarter of 2011.

About Keywest Technology
Keywest Technology develops and markets a wide variety of digital signage products including kiosks, software and content development services designed to produce exceptional results. The company is also a pioneer in interactive digital signage, which couples the appeal of dynamic signage with the interactivity associated with interactive kiosks. www.KeywestTechnology.com.

For more information, please contact us.

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At the heart of the new Center for Advanced Professional Studies program building in the Blue Valley School District is an extensive digital signage network supported by Keywest Technology hardware and software.

LENEXA, Kan. (Feb. 23, 2011)—Keywest Technology, a digital signage innovator offering digital signage media servers, players, software and services, announced today that the Blue Valley School District in southern Johnson County, KS, is using its digital signage technology at the district’s new Center for Advanced Professional Studies building.

The three-story steel-and-glass building is home to hundreds of high-school-aged students each semester seeking business-oriented education and a taste of what it is like to work in a professional corporate environment. The Keywest Technology digital signage network in use at the facility informs students and visitors of school activities, sports scores, menu selections, weather conditions and other important information. The signage network also contributes to the facility’s overall professional ambiance.

“We are delighted to help provide students in the Blue Valley School District with a sense of what it’s like to work in a real corporation,” said Keywest Technology president Nick Nichols. “Our digital signage network not only is delivering on its mission as a valuable communications medium, but also helping to create the serious business environment the school district sought for its new CAPS building.”

At the heart of the CAPS digital signage network are 18 Keywest Technology MediaZone digital signage players controlling playback on LG Electronics LCD panels ranging in size for 32 to 55 inches. Content is built and screens divided into playback zones with Keywest Technology’s MediaZone Editor software, and the entire digital signage network runs under the control Keywest Technology’s InfoZone enterprise management software.

Keywest Technology won the contract to supply the digital signage network technology and its installation in a competitive bidding process.

Besides the CAPS project, Keywest Technology has supplied MediaZone players and InfoZone enterprise software for use in a new Blue Valley School District high school and at the district’s headquarters.

Keywest Technology has become a valued partner of the school district in meeting its digital signage goals, said Tom Brenneman, executive director of Information Technology for the school district. “This has been a very good relationship with Keywest Technology,” said Brenneman. “The quality of Keywest Technology’s products and their attention to detail has made me feel that we made a good choice in selecting them for our digital signage solution.”

Read more about Blue Valley USD digital signage installation.

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